A donor experience that grows sustainers
Monthly prompts at the right moment, personalized suggested amounts, a passwordless Donor Portal and automatic reminders for abandoned gifts, all included and working on every form without custom code.
Your supporters don't think in channels, and your giving platform shouldn't either. Fundraise Up turns every giving moment, from an email appeal to an on-air drive to a QR code at an event, into a fast, personal checkout, with the gift flowing straight into your database of record.
For WETA, that means more sustainers and fewer manual workarounds. Your Revolution CRM stays the system of record, WETA and PBS News stay cleanly separated, and the best-practice features your team told us it's missing (sustainer intercept, next suggested ask, a self-service portal and cart abandonment) are built in from day one.
Everything here comes from your RFP for online fundraising and email communication tools and your answers to the consolidated vendor questions, all in one place.
Your RFP says the most heavily weighted criteria are managing the donor experience, managing integrations and payment processing. Here's how Fundraise Up delivers each in your setup.
Monthly prompts at the right moment, personalized suggested amounts, a passwordless Donor Portal and automatic reminders for abandoned gifts, all included and working on every form without custom code.
ROI Solutions has built an integration that brings Fundraise Up donations and supporter data into Revolution CRM, which stays your system of record. Webhooks push events as they happen for time-sensitive flows like PBS MVAULT and Press Pass, and the REST API and scheduled exports cover the rest.
WETA contracts directly with Stripe, with no contractual obligations and nonprofit pricing, and funds go straight to WETA's bank. With subaccounts, WETA and PBS News each connect their own Stripe account, so settlement and reconciliation stay separate.
These priorities come from your RFP and your answers to the vendor questions, grouped by who experiences them. Open any priority to see what you told us, what changes and what it means for each team. We look forward to showing each of them in a live demo.
You told us that in your current system, “things like sustainer intercept, next suggested ask, self-service portal and cart abandonment are not industry best.” Your RFP asks for monthly and annual sustainer upsells and ask strings built from each supporter's record.
Your vendor Q&A, pain points · RFP C7, C16, F8— so new monthly and annual sustainers come from everyday traffic, not only special campaigns.
— so the amount in the email is the amount on the form.
— so Press Pass supporters get the same upgrade path.
You named the self-service portal as one of the places your current system falls short, and your RFP asks for donors to update their information and payment method and cancel recurring gifts on their own.
Your vendor Q&A, pain points · RFP D2, D3— so your team spends less time keying in card and schedule changes.
— so an expired card or a tight month doesn't become a lost supporter.
— so updates arrive with the rest of the gift data.
Cart abandonment is the fourth gap you named, and your RFP asks for native abandonment capture and remarketing.
Your vendor Q&A, pain points · RFP C29, F9— so gifts that would have been lost come back without a manual follow-up.
— so abandoned and recovered gifts show up in reporting.
Your QR codes go on direct mail, events, YouTube end cards and WETA+, each tagged with tracking parameters and a source code. Your pledge drives send supporters to giving pages from email and homepage takeovers.
Your vendor Q&A, #114 and #120 · RFP C24, F7, H4— so mail, on-air, social and email all lead to the same fast experience.
— so attribution lands in Revolution the way you report on it today.
Passport requires at least $96 one-time or annual, or $8 a month, and Press Pass follows the same thresholds. You also run one-off premium campaigns, like a mug or a tote, alongside your pledge-drive stores.
Your vendor Q&A, #93, #110 and #120 · RFP F8, F15— so supporters see the amount that unlocks Passport.
— so PBS News supporters get a consistent path.
— so supporters see the fair market value of their gift.
“Data syncs only once a day.” Your RFP says information between ROI and the donation platform must sync more than once a day, and that PBS MVAULT, Press Pass and WETA+ need real-time data.
Your vendor Q&A, pain points and #155, #160 · RFP J11, L4— so segments and reports aren't a day behind.
— so new supporters get their benefits without waiting for a nightly sync.
— so donor care sees recent gifts when a supporter calls.
WETA and PBS News donors are managed by different membership levels and programs, there is never a joint solicitation, and settlement and reconciliation separation must be preserved.
Your vendor Q&A, #48 and #104 · RFP M3— so its campaigns and settlement never mix with WETA's.
— so each program's payouts match its own records.
— so best practices carry across WETA and PBS News.
You told us permissions management isn't flexible enough, shared components can't be locked to certain permission levels, and updates to emails and donation forms sometimes fail to save. Your RFP also asks for changes across many forms at once.
Your vendor Q&A, pain points and #129 · RFP B18, C1, K1— so a new ask array or legal line reaches every form at once.
— so each person sees only what their job needs.
— so donor care can look up gifts without editing campaigns.
You described your current testing tools as clunky, without the multivariate options you want, and told us you'll likely stay with Wingify.
Your vendor Q&A, pain points and #40 · RFP B4, C22— so you know which page or ask actually raised more.
— so results sit next to the rest of your web analytics.
You plan a parallel run from July 15, 2027 and cutover on September 1, 2027, with at least two months of integration testing before launch, and about 114K active sustainers to carry through the change.
Your vendor Q&A, #102 and #177 · RFP 2.4, M9— so the switch doesn't show up as a dip in recurring revenue.
— so integrations are proven before cutover.
— so the few who need to restart a gift get a simple path.
Published Fundraise Up benchmarks for checkout conversion, recurring retention, and platform cost.
Average checkout conversion rate on Fundraise Up, vs. an 8% industry average
Recurring donor retention rate, vs. a 71% industry average
Average effective platform cost once donors choose to cover fees
Average rating from nonprofit users on G2
lift in online revenue, with a 230% increase in recurring giving revenue.
raised in a holiday campaign, with an 84% increase in holiday campaign revenue and a 25% conversion rate on campaign pages.
increase in recurring donors after moving to Fundraise Up.
Revolution CRM stays WETA's system of record. Gifts flow in through ROI Solutions' integration, and time-sensitive flows run on webhooks.
The Revolution sync runs one way (Fundraise Up → Revolution) and is built and maintained by ROI Solutions, so its schedule and field mapping are confirmed with ROI. Webhook-driven flows such as MVAULT and Press Pass are built by WETA or its integration partners on Fundraise Up's documented APIs, with guidance from our team. Scheduled exports are always available for batch workflows.
The full fee schedule will be covered in a pricing walkthrough. This is how the model works.
Built around the dates in your RFP and vendor Q&A. Your current forms stay live through the parallel run. This is a starting point to shape together with your team.
Map forms, programs, sustainers and data flows with WETA, ROI Solutions and your partners.
Set up the WETA and PBS News subaccounts and Stripe accounts, rebuild forms, and connect Revolution, MVAULT and Press Pass.
At least two months of end-to-end testing in Test mode before anything goes live.
Parallel operation from July 15, then cutover on September 1, with sustainer migration scheduled alongside.
Export WETA's and PBS News's active recurring plans from the system that manages them today.
Your current processor transfers payment tokens directly to Stripe. Where tokens can be transferred, supporters don't re-enter anything.
Plans keep their amounts and dates. Where tokens are held and how billing hands off at cutover are confirmed together in discovery.
Each item is backed by documentation at trust.fundraiseup.com. Live platform status is at status.fundraiseup.com.
v4.0.1. Card data is tokenized by Stripe, with a pre-filled SAQ A on request.
Independently audited, with annual penetration testing.
A DPA is available.
Third-party audited across checkout, campaign pages and the Donor Portal.
8 roles, SAML SSO and enforceable 2FA, with no per-seat fees.
Every action, who made it and when, filterable by subaccount.
AI fraud detection, Stripe Radar and background hCaptcha.
24/7 support, a dedicated CSM and quarterly business reviews.
SAML single sign-on works with your identity provider.
Walk through each priority on this page with your digital fundraising, data and PBS News teams.
Go through the fee model against WETA's online volume.
Confirm the Revolution sync, plus the MVAULT and Press Pass flows.
Agree milestones, testing and the sustainer migration around your September 2027 cutover.